Hello there,
I’m Davi — born in Fortaleza, Ceará (northeast Brazil) and currently living in São Paulo. I'm a Creative Director at Wieden+Kennedy (Brazil), overseeing campaigns for brands such as Nike and Nubank.
Before that, I was a Creative Director at Crispin Porter + Bogusky (Brazil), working with brands like Lenovo, Motorola, Guaraná Antarctica, Ambev, Stella Artois, Amazon Prime Video, Activision, Bauducco, and many others.
Prior to CP+B, I spent time at Havas Health CX in New York, developing global projects focused on Customer Experience and User Experience for brands like AbbVie, one of the world’s largest pharmaceutical companies.
Previously, I also worked at Grey (Brazil) as a Creative Director for Volvo Cars and GSK (Sensodyne, ENO–TUMS® in the US, Corega, and Sonrisal). I'm proud to say my work contributed to Grey Brazil being named the most awarded agency in Brazil — and across the entire Grey Global Network — at the Cannes Lions Festivals in 2018 and 2019. At Grey, I also had the opportunity to work with major brands including P&G Masterbrand, Gillette, and XP Investments.
Sure, but there’s more to life than advertising, right?
I must confess: advertising wasn’t my first choice. I’ve worked as a salesman (and was actually pretty good at selling shoes), spent some nights bartending (not so good at mixing drinks), served as a cultural director for an online portal, and even managed a nightclub. All of this ran alongside my main passion: theater. I spent over 10 years acting, directing, volunteering as a theater teacher in public schools, and—most of all—writing screenplays (my greatest passion).
At some point, I fell in love with creative copywriting. I graduated in Advertising from Universidade Federal do Ceará and, since then, I’ve had the opportunity to work with amazing teams and apply my diverse background to develop integrated campaigns, apps, tech projects, activations, digital strategies, and films for all kinds of brands.
Thanks for stopping by. Feel free to get in touch—drop me a line or give me a call.
davisabry@gmail.com
+55 11 98170-8153